JOICO BLONDE LIFE Brightening Violet Shampoo 300ml

JOICO BLONDE LIFE Brightening Violet Shampoo 300ml

139.00 -12% 122.32
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JOICO BLONDE LIFE Brightening Violet Shampoo 300ml

Fulfill your eternal desire for a beautiful, bright shade of blonde without warm, golden reflections. Invest in the Joico Blonde Life Violet series of hair care products!


Joico Violet Shampoo is a special shampoo designed for the care of blonde, gray, and lightened hair. This product contains a violet pigment that effectively helps maintain a cool blonde shade. Its unique formula, enriched with extracts and oils, not only nourishes and smoothens the hair but also eliminates frizz, leaving it healthy, strong, and radiant.



  •  Gentle cleansing for delicate care

  •  Instant elimination of warm, copper tones for a perfect color

  •  Intensive nourishment and moisturization, giving the hair a healthy shine

  •  SLS/SLES-free formula, ensuring gentleness without harmful substances.


  •  Arginine: A natural amino acid that acts as a magical elixir strengthening the elasticity of the hair. Its rapid formula literally feeds and strengthens each strand, while reducing any damage.

  •  Monoi Oil: An exotic blend of coconut oil and gardenia flower, rich in essential fatty acids. It protects the hair from within, providing deep moisturization, silky softness, elasticity, and an impressive voluminous appearance. It not only protects from the inside but also acts as an effective external shield, smoothing the hair surface, preventing static, and protecting against dryness.

  • Tamanu Oil: Combining essential fatty acids and omega-6 and omega-9. This magical oil not only adds shine and protects color but also helps smooth the hair with each application, giving it a healthy glow.

Additionally, the latest QUADRAMINE COMPLEX technology with the New Smart Release formula is a true revolution in hair reconstruction. This exclusive blend of 19 amino acids and highly concentrated keratin protein works comprehensively - from the inside out. These amino acids, in line with the structure of human hair, penetrate the cortex, core, and cuticle, providing comprehensive care.

What makes it truly exceptional? The formula is positively charged, literally adhering to the most damaged parts of the hair, intensely caring for their health and strength. And the New Smart Release technology, with a higher dose of keratin, delivers liposomes into the hair, releasing them gradually not only during the treatment but also for several days after application.

This innovative approach makes hair care incredibly effective, leaving the hair healthy, full of life, and beautifully renewed.


  • Apply a small amount of shampoo to your hands.

  • Spread evenly on wet hair.

  • Gently massage to create a rich lather.

  • Leave the shampoo on the hair for 1-3 minutes.

  • Rinse thoroughly with lukewarm water.

To maintain the cool tone of your hair, use the shampoo 2-3 times a week.


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Phone: +48 695140214


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